How to Write a Business Plan for a Small Business in Nigeria | Step by Step Guide

How to Write a Business Plan for a Small Business in Nigeria Step by Step Guide
How to Write a Business Plan for a Small Business in Nigeria Step by Step Guide

Table of Contents

Introduction

A business plan is more than just a document—it is the roadmap that defines the direction, goals, and strategies of a business. For small business owners in Nigeria, it serves as a foundation for success. Whether you’re running a food stall in Lagos, a fashion boutique in Abuja, or a small logistics company in Port Harcourt, a well-structured business plan provides clarity, discipline, and focus.

In the Nigerian business environment—where competition is intense, access to funding can be challenging, and economic fluctuations affect market stability—a business plan is a critical survival tool. Banks and investors rarely consider funding entrepreneurs who lack a clearly written plan. Likewise, government agencies and grant programs, such as the Bank of Industry (BOI) or SMEDAN, require business owners to submit a structured plan before financial support can be approved.

For small businesses, planning goes beyond just writing ideas on paper. It ensures that you:

  • Understand your target customers and the market gap you intend to fill.
  • Map out a feasible financial structure that covers startup costs, revenue projections, and cash flow.
  • Build trust with partners, investors, or potential lenders by presenting a professional outlook.
  • Stay focused on long-term goals while adjusting strategies to meet new challenges.

If you are just starting out, knowing the steps to write business plan for small business in Nigeria is vital. From drafting your executive summary to detailing your financial projections, each section provides clarity on where your business is headed and how it will grow in a competitive Nigerian economy.

👉 In this guide, we will walk through not only how to write a business plan for a small business in Nigeria but also practical strategies, examples, and templates to help you get it right from the start.

Why Every Small Business in Nigeria Needs a Business Plan

Running a small business in Nigeria comes with both opportunities and challenges. The Nigerian market is vast, with over 200 million people, rising urbanization, and a growing middle class that fuels demand for goods and services. At the same time, the business environment is highly competitive, and many small businesses struggle to survive beyond their first three years. According to reports, the survival rate for Nigerian small businesses is low, with poor planning being one of the leading causes of failure.

This is where the importance of a business plan comes in. A well-structured plan acts as a compass that guides entrepreneurs through the complex Nigerian business terrain. It outlines your goals, identifies your target customers, and provides realistic strategies for growth. In fact, if you are wondering how to write a business plan for a small business in Nigeria, the first thing to understand is that it’s not just a formality—it’s a necessity for survival and long-term success.

The Role of Business Planning in Securing Support

1. Access to Loans and Grants

Financial institutions in Nigeria, including commercial banks, microfinance banks, and cooperative societies, will not release funds without seeing a credible business plan. Your plan demonstrates repayment ability and reduces the perceived risk for lenders. Similarly, government grants and intervention funds from organizations like the Bank of Industry (BOI), SMEDAN, or even CBN-backed loan programs require a structured plan as part of their application process.

2. CAC Registration and Business Formalization

For businesses registering with the Corporate Affairs Commission (CAC), part of the formalization process includes presenting your business description, objectives, and structure. While a detailed business plan may not be mandatory at the registration stage, having one gives you clarity about your legal structure and operational outlook, which is crucial when scaling or seeking partnerships.

3. Building Investor Trust

Nigerian investors, whether local angel investors or venture capital firms, are constantly looking for well-prepared entrepreneurs. A good business plan communicates your vision clearly, shows that you understand your market, and proves that you’ve thought about risks and opportunities. Without it, convincing investors to trust you with their capital is almost impossible.

4. Internal Guidance and Strategy

Beyond impressing banks and investors, your business plan keeps you focused. Nigeria’s economy can be unpredictable, with inflation, exchange rate changes, and fluctuating demand. A written plan gives you a reference point, ensuring that even when challenges arise, you remain aligned with your long-term vision.

Why Small Businesses Can’t Ignore Business Plans in Nigeria

In summary, a business plan is not just a document for external approval—it is a strategic tool that increases survival chances in Nigeria’s competitive economy. It connects your ideas to realistic goals, helps you access funding, and positions you for government support.

If you truly want to build a sustainable business, mastering how to write a business plan for a small business in Nigeria is one of the smartest investments of time and effort you can make.

Key Elements of a Nigerian Business Plan

A strong business plan is built on carefully structured sections that show not just what your business is about, but how it will succeed in the Nigerian market. Each element plays a unique role, guiding your operations and satisfying the requirements of lenders, investors, and government agencies.

When it comes to formalizing your venture, some aspects of your plan also overlap with business plan requirements for CAC registration Nigeria. For instance, the Corporate Affairs Commission (CAC) requires you to state your business name, objectives, ownership details, and structure before granting registration. Although CAC may not request a full plan, many of the details align with what belongs in a standard business plan. Therefore, writing a comprehensive plan puts you ahead not only in registration but also in managing and scaling your business.

See also  50 Small Business Ideas in Nigeria You Can Start With Little Capital (2025 Guide)

Below are the major components every Nigerian business plan should include:

1. Executive Summary

This is the first section but often the last to be written. It summarizes the entire plan in a clear, concise way. It should introduce the business, state your mission, highlight your products or services, and give a snapshot of your financial outlook. Investors and banks in Nigeria often decide whether to continue reading based on this section. Later in this guide, we will connect it to the keyword “business plan template for startups in Nigeria PDF” to show practical examples.

2. Company Overview

The company description tells your story. It includes the legal structure (sole proprietorship, partnership, or limited liability company), ownership details, location, and long-term vision. This is where CAC registration details such as business objectives and structure naturally fit. For instance, a small agro-processing company in Kaduna would outline its purpose, legal status, and future growth potential here.

3. Market Research and Analysis

No Nigerian business plan is complete without a thorough look at the market. Who are your customers? What problems are you solving? What is the size of your target market? Here, you provide competitor analysis, customer demographics, and current industry trends. An adequate knowledge of “market analysis tips for Nigerian entrepreneurs business plan” will have a great impact in boosting your business.

4. Products and Services

This section describes what you are selling or offering. It explains your unique value proposition and how your product or service stands out in the Nigerian market. Whether you’re offering organic food delivery in Lagos or digital printing services in Abuja, this section should answer the question: Why should customers choose you?

5. Marketing and Sales Strategy

Having a great product is not enough—you need a plan to reach your customers. This section explains how you will promote your business, build your brand, and convert prospects into loyal buyers. In Nigeria, this could mean combining offline marketing (flyers, billboards, radio ads) with online strategies (social media, WhatsApp, SEO). Later, we’ll optimize this with “samples of business plan for food business Nigeria” as an illustration.

6. Operational Plan

This part focuses on the day-to-day running of your business. It includes your location, suppliers, logistics, production process, and staffing plan. For example, a laundry business in Abuja would explain how clothes will be picked up, cleaned, and delivered.

7. Financial Plan

The financial plan is the backbone of your business proposal. It should detail startup costs, revenue forecasts, profit margins, cash flow projections, and break-even analysis. Lenders and investors in Nigeria pay close attention here. Later, we will optimize this with the LSI keywords “financial plan example for Nigerian small business” and “how to project cash flow for small business Nigeria.”

8. Appendix

The appendix contains supporting documents such as CAC certificates, licenses, permits, contracts, CVs of key staff, and charts. While often overlooked, this section gives credibility to your plan and makes it more professional.

Why These Elements Matter in Nigeria

Each of these sections answers critical questions that lenders, investors, and regulators want to know. They provide proof that your business is not just an idea, but a workable plan with a clear direction. In fact, understanding these key elements is the foundation of mastering how to write a business plan for a small business in Nigeria.

Step-by-Step Guide: How to Write a Business Plan for a Small Business in Nigeria

Now that we’ve covered the key elements of a Nigerian business plan, let’s break each one into actionable steps. This section will give you a step-by-step guide to writing a business plan that is both professional and practical for the Nigerian business environment.

4.1 Executive Summary

The executive summary is the first impression readers get of your business plan. Although it comes first in the document, it should be written last, after you’ve completed all other sections. This ensures that the summary captures the most important highlights.

A strong executive summary in Nigeria should:

  • Introduce your business name and location.
  • Briefly describe the products or services offered.
  • State your mission and vision in a sentence or two.
  • Highlight your target market and competitive advantage.
  • Provide a quick glance at financial projections (e.g., expected revenue in the first year).

Because most Nigerian investors and banks are busy, they may only skim this section before deciding whether to continue reading. This is why it must be short, clear, and persuasive.

👉 If you’re searching for inspiration, you can check a business plan template for startups in Nigeria PDF, which usually includes sample executive summaries tailored to different industries. These templates serve as a guide but should be customized to reflect your unique business idea.

Example (Food Delivery Business in Lagos):

“SwiftEats is a Lagos-based food delivery service that partners with local restaurants and caterers to deliver fresh, affordable meals to working-class professionals and students. Our mission is to simplify access to quality food while supporting small food vendors. With Nigeria’s growing urban population and reliance on mobile technology, our app-based ordering system will give customers convenient access to meals in under 30 minutes. We project ₦15 million in revenue within our first year, with steady growth as we expand operations across Lagos.”

This sample is short but highlights the business idea, market potential, and financial outlook in a way that would interest both investors and partners.

4.2 Business Description

The business description provides readers with a comprehensive overview of your company. It tells the story of who you are, what you do, and what you intend to achieve. For Nigerian entrepreneurs, this section is critical because it overlaps with requirements needed for CAC registration, loan applications, and grant submissions.

A good business description should cover:

1.      Business Background

    • Brief history of the idea (how and why you started).
    • Industry overview and trends in Nigeria.

2.      Vision Statement

    • Your long-term dream for the business.
    • Example: “To become Nigeria’s most trusted online food delivery platform that connects communities to local kitchens.”

3.      Mission Statement

    • What your business does daily to achieve the vision.
    • Example: “To deliver fresh, affordable, and fast meals using technology and reliable logistics.”

4.      Objectives

    • Measurable goals such as:
      • Acquire 500 daily active users within 6 months.
      • Partner with 100 local food vendors in the first year.
      • Break even within 18 months of operation.

To make this section practical, let’s use the LSI keyword “samples of business plan for food business Nigeria”.

Illustrative Example:

Imagine you are writing the description for a food business in Abuja. Your company, FreshBites Kitchen, specializes in healthy take-out meals for busy professionals. In your business description, you would highlight:

  • The growing demand for healthy eating in Nigeria.
  • Your unique value proposition (fresh ingredients, affordable pricing, quick delivery).
  • Your goals of expanding into corporate catering within two years.

By tailoring the description this way, you show that your business is not just an idea but a well-thought-out venture with potential to scale.

4.3 Market Research and Analysis

One of the most important sections in a Nigerian business plan is market research and analysis. This is where you demonstrate that your business idea is backed by evidence, not guesswork. A well-researched plan shows investors, banks, and partners that you understand your industry, know your customers, and are prepared to face competition.

See also  Small Business Grants and Loans in Nigeria 2025 – Apply for Funding Online

When writing this section, consider the following market analysis tips for Nigerian entrepreneurs business plan:

1. Identify Your Target Market

Clearly define your ideal customer. Are they students, working-class professionals, corporate organizations, or households? For instance, a laundry business in Lagos might target busy professionals who don’t have time to do laundry, while a food delivery service may focus on office workers in high-traffic areas.

2. Understand Customer Needs

What specific problems are you solving? Nigerian consumers are highly price-sensitive but also demand quality and convenience. Your research should capture these insights and explain how your business addresses them.

3. Study Industry Trends

Use local data where possible. For example, the rise of e-commerce and mobile banking in Nigeria has changed how people shop and pay for services. A retail startup should highlight how these trends support its business model.

4. Competitor Analysis

List your top competitors and analyze their strengths, weaknesses, opportunities, and threats (SWOT). For example, if you’re starting a food business in Abuja, you might analyze how existing restaurants handle delivery, pricing, and customer service. Highlight gaps that your business can fill—such as faster delivery times, healthier options, or better customer support.

5. Market Size and Growth Potential

Provide estimates of how large your target market is and how fast it’s growing. For instance, Nigeria’s food industry is valued at billions of naira, with steady growth fueled by urbanization. Include figures or credible references to strengthen your argument.

By following these steps, you will not only convince investors but also equip yourself with a clear understanding of the Nigerian market landscape.

4.4 Organizational Structure and Management

Every serious business plan must explain who is behind the business and how it will be managed. This section builds trust by showing that the business has competent leadership and a clear organizational system.

1. Designing an Organogram

An organogram (organizational chart) visually represents how your business is structured. Even if you’re starting small, it’s useful to show roles and responsibilities clearly. For example, in a food delivery business, your organogram might include:

  • CEO / Business Owner
  • Operations Manager
  • Marketing Manager
  • Logistics/Delivery Team
  • Customer Service Representatives

This doesn’t mean you must hire all these people at once, but it shows your growth plan and how responsibilities will be distributed as the business expands.

2. Why CAC Registration Requires Management Details

When registering your business with the Corporate Affairs Commission (CAC), you’ll be asked to provide information about directors, shareholders, and sometimes key officers of the company. This overlaps with your business plan because investors and banks also want to see who is in charge. They want assurance that your management team has the right skills and experience to deliver results.

For instance, if your plan shows that your Marketing Manager has five years of experience in digital marketing, this boosts investor confidence. If your Operations Manager has managed logistics for another company, it signals efficiency and professionalism.

3. Highlighting Strengths of the Team

In addition to listing roles, include short bios of key people, focusing on their skills, achievements, and relevance to the business. Nigerian investors prefer to fund businesses led by people with proven competence.

In summary, this section assures stakeholders that your business has the right structure and leadership to execute its strategies successfully.

4.5 Products and Services

  • Define your unique value proposition (UVP) — what makes your products or services stand out in the Nigerian market.
  • Highlight how to align your offerings with local consumer needs (e.g., affordability, accessibility, cultural relevance).
  • Discuss the choice between local sourcing vs importation:
    • Benefits of sourcing locally (reduced cost, government support for local content, quicker supply chains).
    • Challenges of importation (customs duties, forex fluctuations, delays).
  • Use practical examples, e.g., a tailoring business that uses local fabrics vs. one that imports Italian fabrics.
  • Stress that your products/services section should clearly communicate solutions to customer pain points in Nigeria.

4.6 Marketing and Sales Strategy

  • Show readers how to reach Nigerian consumers effectively.
  • Highlight offline promotion strategies: word of mouth, flyers, radio jingles, and community engagement.
  • Expand into online marketing strategies:
    • Use SEO (search engine optimization) to attract digital audiences — introduce how small businesses can rank on Google.
    • Leverage WhatsApp marketing (broadcast lists, WhatsApp status for promotions).
    • Social media strategies: Instagram for fashion, TikTok for food, Facebook for community-based sales.
  • Stress the importance of trust-building and customer relationships in Nigeria’s competitive market.
  • End with a callout on tracking sales performance through affordable tools like Excel sheets, Google Sheets, or basic POS systems.

4.7 Operational Plan

  • Logistics: Explain how the business will run daily. For instance, a bakery in Lagos may need delivery vans, raw material suppliers, and distribution points.
  • Location: Stress the importance of choosing a strategic location in Nigeria — urban centers for visibility or residential areas for accessibility.
  • Staffing: Define roles and responsibilities clearly (e.g., manager, accountant, sales team). Highlight why CAC registration requires disclosure of management structure.
  • Technology: Show how small businesses can integrate affordable tools like POS systems, accounting apps, and mobile banking to improve efficiency.
  • Suppliers & Partnerships: Point out the role of strong supplier relationships and collaborations with logistics companies like GIG Logistics or dispatch riders for e-commerce.
  • Emphasize that a strong operations plan ensures the business is efficient, scalable, and sustainable in the Nigerian market.

4.8 Financial Plan

  • Begin with the importance of financial clarity in convincing investors, banks, and grant providers.
  • Use the LSI keyword: “financial plan example for Nigerian small business.” Provide a simplified illustration — e.g., a poultry farm with projected income and expenses.
  • Startup costs: Show readers how to list everything from rent, equipment, and licenses to marketing campaigns.
  • Revenue projections: Explain how to estimate sales based on market research and realistic assumptions.
  • Cash flow management: Use the LSI keyword: “how to project cash flow for small business Nigeria.” Provide a sample monthly cash flow template that accounts for sales, expenses, and savings.
  • Break-even analysis: Teach how to calculate when the business will start covering costs and generating profit.
  • End by stressing that even a small business in Nigeria needs a financial plan for survival, growth, and access to loans or grants.

Business Plan Templates and Samples in Nigeria

One of the biggest challenges for entrepreneurs is not knowing where to start. That’s why having a ready-to-use business plan template can save time and provide structure.

  • Business Plan Template for Startups in Nigeria PDF: Many Nigerian entrepreneurs search for downloadable templates they can easily adapt to their own business idea. These templates typically include all the required sections such as executive summary, market analysis, financial plan, and appendices.
  • Industry-Specific Examples:
    • Food Business: Samples of business plan for food business Nigeria show how to project sales, handle supply chains, and develop marketing strategies tailored to restaurants, catering, or food delivery startups.
    • Retail Business: For mini marts, fashion stores, or electronics shops, templates help outline inventory management, location strategies, and pricing models.
    • Laundry Business: Laundry services are highly profitable in urban centers. A Nigerian laundry business plan template usually highlights operational logistics, customer service, and local marketing strategies.
    • Tech Startups: For software companies, online platforms, or fintech ideas, templates emphasize product development, scalability, and securing investor trust.
  • Why Templates Matter: They provide a step-by-step guide to structure ideas, avoid common errors, and ensure no critical element is left out.
See also  How to Register Your Small Business with CAC in Nigeria (2025 Guide)

By using the right business plan templates and samples in Nigeria, small business owners can transform vague ideas into well-structured documents that appeal to banks, CAC officials, and potential investors.

Business Plan vs Feasibility Study in Nigeria

When starting a business, many entrepreneurs confuse a business plan with a feasibility study. While they are related, they serve different purposes. Using the LSI keyword “business plan vs feasibility study Nigeria small business” helps clarify the distinction:

Feasibility Study:

    • A feasibility study answers the question: “Is this business idea worth pursuing in Nigeria?”
    • It involves market surveys, technical requirements, cost estimates, and profitability forecasts.
    • Example: Before launching a cassava processing plant, a feasibility study will test if there is sufficient demand, raw material availability, and profit margin potential.

Business Plan:

    • A business plan is developed after the feasibility study shows the business is viable.
    • It outlines how the business will be structured, financed, marketed, and managed.
    • Example: Once the cassava processing plant is deemed feasible, the business plan will show staffing needs, production processes, sales channels, and financial projections.

When to Use Each:

    • A feasibility study is best during the idea stage — to avoid wasting money on unprofitable ventures.
    • A business plan is best once you are committed to execution — it serves as a blueprint for operations and a tool for convincing investors, banks, or grant providers.

How Banks and Investors Interpret Them:

    • Banks in Nigeria often want to see both documents — a feasibility study to prove viability and a business plan to show execution strategy.
    • Investors typically focus more on the business plan, but they may request a feasibility study for large or technical ventures (e.g., manufacturing, agriculture, oil & gas).

In summary, while they complement each other, the feasibility study tests viability and the business plan details execution. A smart Nigerian entrepreneur will often prepare both when seeking serious funding.

Common Mistakes Nigerians Make When Writing a Business Plan

Many small business owners in Nigeria struggle to secure funding or grow their ventures because their business plans are weak. Below are common mistakes to avoid when learning how to write a business plan for a small business in Nigeria:

Copying Generic Templates

    • Too many entrepreneurs download business plan templates online and submit them without customization.
    • Banks, investors, and even CAC officials can easily spot a “copy and paste” plan that doesn’t reflect the unique realities of the Nigerian market.
    • Instead, use templates as a guide but adapt them with your own market research, pricing, and local strategy.

Unrealistic Financial Projections

    • Some Nigerians inflate revenue projections to impress potential investors.
    • For example, a small restaurant claiming it will make ₦10 million monthly within its first three months is unrealistic.
    • Lenders and investors prefer conservative, well-researched projections that match actual market size and trends.

Skipping Market Research

    • Many entrepreneurs jump straight into writing the plan without proper research.
    • Without real insights into customer behavior, competitors, and industry challenges, the business plan remains theory-only.
    • For instance, launching an e-commerce site without understanding logistics issues in Nigeria (like delivery costs and payment trust) could lead to early failure.

Neglecting Operational Details

    • Some business plans fail to show how the day-to-day running of the business will work (e.g., staffing, supply chain, or technology use).
    • Investors want to see that you’ve thought through logistics in Nigeria, such as power supply, payment systems, and distribution.

Ignoring Risks

    • Nigerian entrepreneurs often avoid discussing risks like inflation, currency fluctuations, or regulatory changes.
    • Ironically, investors trust you more if you show awareness of risks and how you’ll mitigate them.

By avoiding these mistakes, you can create a professional, realistic, and convincing business plan that improves your chances of getting funding and achieving long-term growth.

Cost of Writing a Business Plan in Nigeria

One of the most common questions entrepreneurs ask is: “How much does it cost to write business plan in Nigeria?” The answer depends on whether you choose the DIY approach or hire a professional.

DIY (Do-It-Yourself) Business Plan

    • If you have strong writing and research skills, you can draft your own business plan using online resources and free templates.
    • The main cost here is your time and effort. However, you may need to invest in market research reports, CAC registration documents, or financial projection tools.
    • This option is cheaper but riskier, especially if you need the plan to convince banks, investors, or grant providers.

Hiring a Professional Business Plan Writer

    • Professional consultants in Nigeria typically charge between ₦50,000 – ₦300,000, depending on the complexity of the business and industry.
    • A simple plan for a small food kiosk might cost around ₦50,000, while a detailed plan for a tech startup or agro-processing company could go as high as ₦300,000 or more.
    • Professionals add value by conducting market research, projecting realistic financials, and customizing the plan to meet CAC, bank loan, or investor requirements.

Which Option Should You Choose?

    • If you’re running a very small business and just need a guide for yourself, the DIY option is fine.
    • But if your goal is to secure bank loans, grants, or investor funding, a professionally written business plan is worth the investment.

In summary, the cost of writing a business plan in Nigeria varies widely — but what matters most is that your plan is clear, realistic, and tailored to your business idea.

Advanced Tips to Make Your Business Plan Stand Out

In a country like Nigeria where many entrepreneurs compete for limited funding and investor attention, a standard business plan may not be enough. To stand out, you need to go the extra mile:

Use Storytelling in the Executive Summary

    • Don’t just list facts and figures — craft a compelling story about why your business exists and the problem it solves in Nigeria.
    • Example: Instead of saying “We sell food,” tell a story about how your catering startup is solving the problem of busy Lagos workers not having access to healthy, affordable meals during work hours.

Insert Charts, Projections, and Visuals

    • Nigerian investors and bankers are more likely to engage with a plan that’s visually appealing.
    • Use bar charts, pie charts, or infographics to show market share, sales projections, or break-even points.
    • This makes your business plan easier to understand and more professional.

Update the Plan Yearly

    • Nigeria’s business environment changes rapidly due to inflation, exchange rate fluctuations, government policies, and shifting consumer behavior.
    • By reviewing and updating your plan yearly, you keep it relevant and ensure it reflects current realities.
    • Investors prefer businesses that track progress and adapt to challenges.

By adding storytelling, visuals, and regular updates, your business plan will not only impress investors but also serve as a living document that guides your business toward sustainable growth in Nigeria.

Conclusion

Writing a business plan is not just a formality — it is the foundation of success for any small business in Nigeria. Whether you are running a food kiosk in Abuja, a laundry service in Lagos, or a tech startup in Yaba, having a clear and structured business plan determines how far you can go.

A well-prepared business plan improves your chances of accessing loans, attracting investors, securing grants, and even registering your company with CAC. More importantly, it gives you a roadmap to grow your business sustainably despite Nigeria’s unique challenges.

Remember this: a business idea without a plan is just a dream. The difference between entrepreneurs who thrive and those who fail often comes down to how well they planned their journey.

If you’re ready to take your business seriously, start writing your plan today. To make things easier, you can download a free business plan template for startups in Nigeria PDF to guide you step by step.

👉 Take action now: Use this guide, avoid the common mistakes, and turn your business idea into a profitable reality.

FAQs (SEO Boost Section)

1. What is the easiest way to write a business plan in Nigeria?

The easiest way is to use a business plan template for startups in Nigeria PDF and customize it with your own research, financials, and goals. Templates give you a ready-made structure, but you must adapt it to reflect your specific industry, location, and customer base in Nigeria.

2. Can I use the same business plan for BOI and grants?

Yes, but you should always tailor your plan to the requirements of the Bank of Industry (BOI) or grant provider. For example, BOI places more emphasis on repayment capacity and financial projections, while grant bodies may focus on social impact and sustainability. Having one core business plan is fine, but tweak the details to match the funder’s criteria.

3. How long should a Nigerian business plan be?

On average, a Nigerian business plan should be between 15–30 pages. Shorter plans may lack detail, while overly long documents might lose the reader’s attention. The key is to be clear, concise, and well-structured. Always include sections like the executive summary, market analysis, operational plan, and financial plan.

4. What’s the difference between business plan and feasibility study?

This is a common question on business plan vs feasibility study Nigeria small business. A feasibility study tests if an idea is viable before you start, while a business plan explains how you’ll execute the idea once it’s proven viable. In short: feasibility = test viability, business plan = action strategy.

5. How much does it cost to hire someone to write my business plan in Nigeria?

The cost varies depending on complexity. On average, it ranges from ₦50,000 – ₦300,000. Simple businesses like food kiosks or retail shops are on the lower end, while detailed plans for agro-processing, manufacturing, or tech startups can cost more. Hiring a professional ensures that your business plan meets bank, investor, or grant standards.

Leave a Comment

Your email address will not be published. Required fields are marked *

Scroll to Top